At an event, the disengaged attendee is an event planner's worst enemy.

If you're looking for a way to get attendees to pay attention and participate at your event, gamification could be the perfect way to make sure your attendees are taking part in the proceedings.

While gamification isn't new to the industry, it can be confusing to design, and difficult to find a vendor who has the experience to help integrate it fully into an event. Ways to use gamification at an event range from hardcore competitive or just-for-fun, and it all depends on your particular needs and the desired end goal of gamification.