How Fashion Days used 'Segments' to boost their ROAS

Marketing Analytics / Roi Hunter / Case Studies

How Fashion Days used 'Segments' to boost their ROAS

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Corina-Alexandra (Preoteasa) Vilcea

2 min read

How Fashion Days used 'Segments' to boost their ROAS

Fashion Days excluded 'Poor Performers' from promotion, leading to a +47% ROAS increase in Google Analytics MoM.

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