New Data: Retargeting Industry Facing New Challenges as Growth Continues
Associated with
Ben Plomion Ben Plomion
Erich Marx Erich Marx
Barry Lowenthal Barry Lowenthal
Posted Jun 4, 2014 4 min read
New Data: Retargeting Industry Facing New Challenges as Growth Continues

A new study from Chango and Digiday show that retargeting budgets are continuing to grow and gradually becoming a larger portion of the money spent on online advertising.

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