Strong Back-to-School Shopping Season Reflective in Partnerize Platform Data
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Posted Sep 17, 2021 3 min read
Strong Back-to-School Shopping Season Reflective in Partnerize Platform Data

For the Partnerize platform's part, we certainly saw a bump in year over year (YoY) revenue growth in August with a 17% increase thanks in part to a 23% YoY increase in average order value (AOV) and a 2% uptick in conversion rate (CVR). Higher commission rates and spend rates also indicate more investment and certainty in the back-to-school season when compared to 2020's season that was punctuated with plenty of unknown variables and outcomes thanks to the pandemic.

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