We've all messed up with email marketing at some point. You hit send, and then that sinking feeling hits you. You've goofed up, and now it's out there for everyone to see. It's like sending a message in a bottle into the vast sea of the internet, and you can't reel it back in.
Some email marketing mistakes are obvious and can undo all the hard work you've poured into your campaign. But there are other blunders that are equally damaging, yet you might not have even realized you were making them. You might be oblivious to some of the mistakes you've made until it's too late.
And when those mistakes get sent out to thousands of people in an instant, the fallout can be huge.
Knowing what email marketing mistakes to watch out for, can help you avoid them altogether.
So here's our list of the most common email marketing boo-boos: