Associated with
Amy DeMartine
Posted Apr 7, 2021
•
6 min read
Respond To The Unknown With Competitive Advantage, Not Panic
Jump scares are those crazy moments in films, video games, horror films, or haunted attractions that are usually preceded by a quiet moment and have you involuntarily jumping. You are responding to a rush of adrenaline. Here's an unexpected one in the movie "The Lord of the Rings:
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