Taco Bell has become the instant gratification economy's winner by always adding new menu options. The company's strategy of creating actual new dishes instead of just discounting old ones turns limited-time offers into TikTok content gold, bringing it to the top of the fast food world. Plus: Meta is building a 2k acre base in Louisiana and Louis Vuitton gets into cosmetics.

Join our hosts Jon Weigell and Mark Dent as they take you through our most interesting stories of the day.