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TechTarget's VP Sales on Why Intent Data has Become a Dirty Word
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Rich Stone Rich Stone
Jennifer Gutman Jennifer Gutman
Posted Nov 28, 2021 • 3 min read
TechTarget's VP Sales on Why Intent Data has Become a Dirty Word
Oktopost Oktopost

Rich Stone, VP of Sales at TechTarget reveals why intent data is a dirty word for sales & marketing teams despite all the good it brings to organizations.

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