Customer spotlight: How UK charity RNLI use Bynder's DAM to fuel critical fundraising efforts and build audience trust
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Customer spotlight: How UK charity RNLI use Bynder's DAM to fuel critical fundraising efforts and build audience trust

RNLI's way of working has truly transformed since they replaced their outdated DAM with Bynder's AI-powered DAM. Bynder's ability to accurately categorize thousands of digital assets has helped the charity establish brand governance. This has proved critical when the charity relies so heavily on brand recognition and audience trust to fuel fundraising efforts.