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Bryan Kramer
Himaan Chatterji
Dorian Stone
B2B vs. B2C: How and Why Companies Market the Same Product Differently
Bryan Kramer's book 'There is no B2B or B2C: It's Human to Human #H2H' has revolutionized the way businesses communicate with other companies and their actual end-users. "We need to connect to humans in a human way," after all.
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