Associated with
Brandon Rafalson
Posted Jan 7, 2019
•
14 min read
Event Heroes: How SEMrush is Building a Global Events Brand
Each month we interview an events professional who is breaking the mold. This month we spoke with Aleksandra Panyukhina-Head of Event Marketing at SEMrush-about unifying a global events brand, leveraging events for every step of the funnel and tracking event ROI.
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