Designing sales compensation plans can feel like being stuck in a maze of uncertainties. You can create data-driven plans with all the right business goals in mind, and still be left with critical questions. Will you motivate sales reps to go the extra mile? Will your comp plans earn your business more revenue? Or will your plans fall drastically short of expectations?

The tough answer is that there's no way to be 100% sure your plans will work. But what if there was a way to double down on the variables within your control? What if you could build comp plans in a way that mitigates uncertainty and steers reps in the right direction?

In today's article, we'll introduce you to a framework that will help you do exactly that. Read on to learn how to design comp plans using a concept known as the Circle of Influence.