General Mills Embraces Collaborative Storytelling with "Hello, Cereal Lovers" Social Media Community
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Jessica Gioglio Jessica Gioglio
Posted Aug 8, 2013 3 min read
General Mills Embraces Collaborative Storytelling with "Hello, Cereal Lovers" Social Media Community

Love cereal? You're not alone. Inspired by the passion and enthusiasm people have for cereal, there's a new, "Hello Cereal Lovers" co-branded social media

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