We've developed a Marketo Measure Maturity Model to help clients see that maturity path and understand how to navigate it. The Maturity Model includes four stages; Foundation Building, Scaling, Aligning, and Mastering. And, we've mapped those stages across four key measures; Data Curation/Creation, Data Customization, Reporting Capabilities, and Reporting Sophistication. Clients can use this Maturity Model to identify where they are strong and where they have areas for growth, and then focus on those specific areas. This will help clients continue to get more and more out of their Marketo Measure purchase and ensure that they are achieving their long-term goals with the platform.