Associated with
Mary Shea
Posted Dec 10, 2020
•
7 min read
The Race Is On: Allego Acquires Refract As Sales Tech Consolidation Accelerates
As the reality of a current and future world where B2B buying and selling largely takes place in remote and digital formats sets in, sellers must evolve their skill sets, sales leaders must reimagine their go-to-market strategies, and sales enablement providers must increase the value they deliver to their customers. The pace of COVID-induced trends [...]
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