111 - How to Write Copy That Sticks, With Dakota Robertson

Writing effective copy is hard, that's where a copywriter like Dakota Robertson steps in. Join the conversation, as Dakota opens his copy playbook.
Dakota came across copywriting back in 2018 and quickly realized the potential great writing could unlock. Now he runs Growth Ghost the ghostwriting agency helping entrepreneurs and influencers increase their social media following.

Daniel and Dakota get into conversation on the overlaps between ghostwriting and copywriting, why simplicity is the marketing hill Dakota would die on, and why writing should work hard to spread great ideas,