Founded in 1996, Claranet is a leading global technology services provider. With over 800 employees, based in 16 offices worldwide, Claranet are experts in migrating and running critical applications and infrastructure.
An inefficient content management system was draining Claranet's development team's time and resources. Developer intervention was required every time the site needed a change, but the team was tied up producing marketing content for each new acquisition, which was happening at an increasingly fast pace due to the exceptional growth of the company. This left no time to devote to revitalizing product pages on their website or building new email templates, and as a result, things quickly became outdated. They needed to find a more efficient solution to scale their content and demand generation strategy.
Uberflip, was the perfect solution, offering a versatile and engaging platform for their marketing team, web developers, and customers. Best of all, the integration with their existing technology stack meant that their demand generation strategy could scale as they did.