B2B Sales vs. B2C Sales
Associated with
Audrey Weber Audrey Weber
4 min read
B2B Sales vs. B2C Sales

B2B (business-to-business) describes a commercial relationship between business entities, whereas B2C (business-to-consumer) describes a commercial relationship between a business and individual consumers. B2B companies include SaaS startups like Outreach, while B2C companies include retailers like (read more...)

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