Casio UK was looking for a way to make its inbound marketing easier to do and more effective. It also wanted to improve communications between its sales and marketing teams, to ensure that valuable leads weren't slipping through the cracks. The HubSpot growth stack – the combination of its Marketing, CRM and Sales software – seemed like the perfect choice. Since signing up in July 2016, Casio UK has increased leads by 496% and revenue from calculators by 26%.