Sales reps can spend hours scouring channels like LinkedIn for potential leads to add to their pipeline. Even then, there's no guarantee they'll find the right contact information for the leads they do generate. All that time spent researching and chasing potential customers can lead to a frustrating dead end. The good news is, lead generation doesn't have to be time-consuming or fruitless. All you need is a lead-enrichment tool, like Sell Reach.

Available to Zendesk Sell users, Reach automatically creates new lead profiles and auto-fills missing data fields for leads in your CRM. The tool pulls this information from Clearbit's database of 20 million companies and 395 million prospects. Let's take a closer look at how you can use Reach to rapidly generate quality leads with minimal research, effort, and time.