Contents: 🐏 TAM is a Sham. Look at RAM Instead. The total addressable market (TAM) concept is a sham. It's a mechanism for founders to raise money based on numbers that will never be attained. It's also the cause of many of the recent layoffs. Every company starts with a small reachable addressable market (RAM) and zero... Continue reading This Week in Sales: July 11, 2024