CINC, the largest software solution for community association management companies in the US, serves over 750 management companies and over four million homeowners, processing $6 billion in payments annually. To maintain its leadership position, CINC employed account-based marketing (ABM) campaigns but faced challenges with manual processes. By leveraging Terminus' ABM platform, CINC achieved personalized campaigns at scale, resulting in increased deal closures, shortened sales cycles by 32%, and boosted pipeline and revenue by over 100%.