Today's travelers are increasingly seeking authentic, independent experiences. They want to feel like locals. Now, tourists, they're often comfortable with technology and often prefer digital solutions to human interaction but this creates an interesting challenge for hoteliers. How do you market and build trust in a hospitality experience that intentionally minimizes human contact? That's exactly what today's guest of Social Pulse: Hospitality Edition with Agorapulse's Chief Storyteller Mike Allton, Chad Ludeman has figured out. As co-founder of Lokal Hotel, a pioneering boutique hotel brand that's revolutionizing the hospitality industry with its innovative invisible service concept through thoughtful design and strategic marketing, Chad