Qualifying your leads. What does it really mean when you strip it back to the basics?

In the short of it, qualifying your leads is a process of ensuring the prospects converting into leads are decent ones. Think of it as high quality assurance that your leads are sales-ready.

The qualifying process should be happening at every stage of your funnel:

Turning prospects into leads
Turning leads into deals
Turning deals into sales
If you're not qualifying your leads, you're losing time on pitching ill-timed leads to the wrong sales and overlooking the ones who are primed and ready for making a purchase.

At Zymplify, qualifying leads is what we do best. We pride ourselves on it.

Not only that – but we make it so easy it can be done without lifting a finger. How?