![The First Step to AI Readiness: Cleaning Your Data [Q&A with Daniel Eisenhut, VP, Services and Support at Emarsys]](https://main-app-production-public.s3.amazonaws.com/7e3qzz22sxreagnwforqak667yvb)
Associated with
Michael Becker
Posted Nov 21, 2017
•
5 min read
The First Step to AI Readiness: Cleaning Your Data [Q&A with Daniel Eisenhut, VP, Services and Support at Emarsys]
What if I told you that even the best technology in the world couldn't save a company with erroneous, disorganized customer data? "Dirty data," if you will, is one of the most widely misunderstood and disregarded issues plaguing companies today. Flawed data costs the U.S. roughly $3B per year, according to a 2016 Harvard Business ... Continued
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