We know today's customers are more demanding than ever. They know what a good customer experience (CX) is, and they expect it from everyone they do business with. They no longer compare you only to your direct competitor, they compare you to the best service and experience they have ever had – from anyone or any company. So, how do you create an unforgettable customer experience ... an experience that makes customers want to do business with you and nobody else?

It's not one "thing." It's many little actionable ideas that might seem like common sense. Unfortunately, they aren't always so common. Here are 10 ways you can create an unforgettable customer experience.