In this episode, Camille is joined by Splash's director of product marketing Zach Napolitano. Together, they dig into tips for doing more with less, which is top of mind for every event marketer out there and, frankly, most people these days. They cover the importance of investing in the right tech stack, beating attrition, and making sure people show up to your events, the strategic need to think programmatically, and how to set the right goals and measure the results of your programs.