The Power of Smart Content in Mobile Apps | Cvent Blog
2 min read
The Power of Smart Content in Mobile Apps | Cvent Blog

Event mobile apps are transitioning from portable directories to personalization tools. Delivering specific content-reminders, suggestions, or push notifications-at the precise moment when it is most valuable (and based on attendees' interaction with the app), not only enhances the attendee experience, but delivers a number of important benefits to planners.

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