Let's Chat: Trendjacking + Newsjacking
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Deb Mitchell Deb Mitchell
Posted Aug 21, 2022 2 min read
Let's Chat: Trendjacking + Newsjacking

As you create content for clients, there are many different strategies social media managers can take. Trendjacking and Newsjacking are options. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes. Brands and companies can use trendjacking as a means to bring a conversation to their brand or connect with their audience or target audience in a new way. Newsjacking is immediately reacting to a news story with expertise to gain attention, achieve PR covera...

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