Associated with
Emily Bonnie
7 min read
3 Disastrous Marketing Horror Stories to Avoid
Marketing teams battle chaotic workflows, long review & approval processes, and poor cross-team communication, not to mention changing priorities and ever-growing workloads. Read our cautionary tales of killer marketing catastrophes, and learn how to avoid them yourself. Chapter 1: Bad Process Purgatory Vague requests, muddled processes, and confusing priorities kill Kate's genius marketing campaign stone [...]
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