Business leaders want to see constant improvement and growth from their businesses. In order to be a nimble and innovative enterprise, organizations need to be objective about individual, team, and company-wide performance. Yet as individual workers and organizations seek tools to track work and evaluate performance, we start to hear terms like "Big Brother" tossed around.

But what if we thought about apps that track work not so much as Big Brother watching every move we make, but as a FitBit activity tracker keeping tabs on our activity throughout the day, and painting a picture of the health of an organization from individual work on up.

This might be a loose analogy, since we're not exactly talking biometrics here. However, an app has the ability to track your work activity and show your progress - without a lot of time spent keeping track of the work you're doing - can provide transparency and boost accountability for yourself and your organization.