What to Look for in an Omnichannel Marketing Platform
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Lisa Manthei Lisa Manthei
Posted Feb 16, 2017 8 min read
What to Look for in an Omnichannel Marketing Platform

As a marketer, you're always looking for a way to broadcast messages across multiple channels. But the problem with multi-channel is that you have to set up every channel in isolation. Each may then be assigned to different departments within your organization, and individual channels may have their own appearance, tone, or goals. The result ... Continued

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