Purpose, values, mission: How to find the "Why" for your small business
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6 min read
Purpose, values, mission: How to find the "Why" for your small business

What is the number one responsibility of every great leader?

Keap CEO, Clate Mask, believes the top responsibility he has as a leader is to have and articulate the "vision" of the company to all his employees. He says if we aren't rolling our eyes when he talks about the vision, then he isn't talking about it enough. This is the biggest and most important responsibility that will help you as a business owner maintain culture in a growing company. A successful leader understands why workplace culture is key to business success.

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