What's your name? John Sabine What major social media accounts have you managed? Velveeta, Claussen Pickles, Just Crack an Egg, Heinz, Chuck E Cheese, Oscar Mayer, Mavrello (NBA mascot) What was the best thing about managing these accounts? Creating a distinct voice and POV. Discovering new audiences and ecosystems to play in. Also Myth Building. What were the HARDEST things about managing these accounts? LOL, where do I begin... The amount of social platforms and internal processes. ...