Want your event content to keep working long after the event ends? This is the biggest mistake most B2B marketers make when it comes to content repurposing-and how to fix it with one simple mindset shift.

Whether you're hosting live, virtual, or pre-recorded events, the way you structure your sessions can make or break your ability to clip, share, and scale content across channels.

In this quick breakdown, we cover:
✓ The repurposing-friendly event format no one's talking about
✓ How segmenting your event content makes video editing 10x easier
✓ Why speaker selection strategy can make your content go viral
✓ And how debate = shareability

This isn't just about production. It's about fighting for attention before the buying signals show up.

Because without video, you're invisible.
And demand starts with mindshare-not intent.

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🔗 Learn more: https://www.goldcast.io
💡 Try Content Lab to repurpose smarter: https://www.goldcast.io/contentlab
🎙 Watch more clips from Winning Mindshare: Goldcast YouTube Channel

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Goldcast is the AI-powered B2B video content platform helping marketers create, repurpose, and scale video across the buyer journey. From webinars and live events to podcasts and video hubs-if you're not showing up early, you're not showing up at all.

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