Lead Generation: 5 Tactics Every Marketer Should Focus On | SendGrid
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Dustin Hovey Dustin Hovey
Posted May 14, 2018 5 min read
Lead Generation: 5 Tactics Every Marketer Should Focus On | SendGrid

A strong, effective lead generation campaign isn't about clicks and impressions, it's about the money and value that it generates. Read about 5 tactics every marketer should focus on when implementing a pay-per-click (PPC) program and email nurture program.

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