In this lively episode of "The Anonymous Marketer," Kirsti Lang engages Simon Heaton in a deep dive into the intricacies of securing a marketing role at Buffer amid a fiercely competitive job market. Simon, with a rich background at both Shopify and Buffer, unpacks his journey and the proactive steps candidates can adopt to stand out. He emphasizes the significance of genuine engagement with the company's culture beyond mere perks and highlights how strategic responses to application questions can illuminate a candidate's true potential and alignment with the company's values.