Customer Lifetime Value Calculation: A Key Business Growth Metric
Posted May 16, 2024 4 min read
Customer Lifetime Value Calculation: A Key Business Growth Metric

The customer lifetime value metric (LTV) is a powerful tool for determining the value your customers are bringing to your business and promoting customer retention. In this article we will explain what the customer lifetime value is, why it's important and how to do a customer lifetime value calculation.

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