In this video, Eve from Smartfluence's AI influencer marketing team breaks down 5 reasons why affiliate marketing should be added to your influencer marketing strategy. Firstly, using influencers as affiliate marketers is great for sales as customers trust influencers more than ads and blogs. Secondly, affiliate marketing can be used for traffic and lead generation, not just sales commissions. Thirdly, social commerce can be harnessed through affiliate marketing to easily convert customers. Fourthly, your ROI is high as you don't need to pay anything upfront. Lastly, it is recommended to use nano and micro influencers to begin with. Overall, affiliate marketing is a must-have for your influencer marketing strategy.