Farmacias Arrocha has implemented Oracle to expand its omnichannel capabilities and offer the right product at the right time to increase cross-sell opportunities. The company started as a pharmacy and is now one of Panama's largest retailers, selling products for personal care, cosmetics, pet supplies, electronics, decorations, and the home across 45 stores. With the evolution of its business model, legacy systems were no longer capable of delivering an efficient consumer experience. With Oracle Retail, Farmacias Arrocha is able to integrate channels and inventory, improve the in-store shopping experience, and be better informed about consumer preferences.