Why Do Big Events Get All the Hype? The Secrets of Smarter, Scalable Events
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Why Do Big Events Get All the Hype? The Secrets of Smarter, Scalable Events

Splash recently partnered with SiriusDecisions to host a conversation focused on going Beyond The Big Event with expert and Research Director, Demand Marketing Strategies, Cheri Keith of SiriusDecisions; veteran Senior Field and Partner Marketing Manager, Natalie Graham of Medallia (recent IPO); and Splash's savvy Senior Director of Product Marketing, Sasha Pasulka. This article summarizes what they covered.

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