Posted May 25, 2010
•
6 min read
Using PR & Social Media Tactics for Crisis Communications
Companies should be prepared with a Communication Plan in order to take quick and effective action in the event of a crisis. BLASTmedia's Media Relations Specialist, Megan Giannini, looks at some examples of how BP could have leveraged both PR and social media tactics to respond to the recent oil spill crisis.
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