[Case Study] U BEAUTY Gets a Partnership Program Makeover on the Partnerize Platform
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Posted Apr 9, 2024 2 min read
[Case Study] U BEAUTY Gets a Partnership Program Makeover on the Partnerize Platform

Looking to secure their partnership platform and a services practice all in one spot, luxury and sustainable skincare experts, U BEAUTY, migrated from Rakuten to Partnerize in May 2023. The brand wasn't satisfied with the pace their program was scaling and also sought a more diverse partner base than what was previously available to them. Fortunately, their Vice President of Global Growth, who worked with Partnerize in a previous role and experienced great results, thought bringing U BEAUTY on board with Partnerize would achieve the best outcomes.

Having had a very manual partnership program prior, U BEAUTY was looking to streamline partner communications and remove themselves from the day-to-day contact. U BEAUTY put its trust in the Partnerize team to manage all partner communication, campaign ideation, and partnership optimization. The Partnerize team responded by ensuring U BEAUTY had as much visibility as possible on multiple partners' sites. As a result, since launching their program with Partnerize, U BEAUTY has seen a 67% increase in revenue YoY, and a 3% increase in return on ad spend (ROAS) YoY.