Every business today is facing the challenge of rising customer expectations and attempting to create compelling, personalized experiences at scale that separate their offerings from the pack. Companies must instantly provide the right experience at the right time on the right platform - period. Customer experience management, or CXM, is the solution for meeting customers' sky-high and constantly growing demands. The worldwide market for customer experience management was valued at approximately $10.65 billion in 2022, with projections indicating a substantial compound annual growth rate (CAGR) of 15.4% between 2023 and 2030. Which is why we're dedicating this guide to the ins and outs of customer experience management. Keep reading to learn: