It's easy to get caught up in routine hiring tasks, and candidate feedback surveys become the hundredth task on your to-do list. You send them out, check the box, and move on. But they aren't just another formality. When you treat it as an actionable source of input, you're able to improve your hiring systems, starting from the very first click. The first step in the Triple-A feedback loop is The Awareness feedback. This stage covers the period when candidates are discovering the job and submitting their application.