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Posted Aug 30, 2023
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3 min read
Artificial Intelligence Revolutionizing Sales and Marketing Strategies for Increased Conversion Rates and Customer Value
As highlighted in the recent article from Harvard Business Review (HBR), businesses have started to deeply embed artificial intelligence (AI) in their sales and marketing strategies. Many have identified AI's potential in predicting customers' behavior, improving conversion rates, and realizing value from their activities.
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