Associated with
Lauren Heartsill Dowdle
Posted Aug 23, 2018
•
6 min read
Cracking the Code: How Are Email Open Rates Tracked, Anyway?
Have you ever looked at your open rate and wondered how your platform came up with the email open tracking numbers? They don't just pull them out of a hat or use some secret mathematical equation that only a rocket scientist could figure out. No, there are set methods to determine them.
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