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Posted Jun 25, 2024
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3 min read
RCS is Here: How Yotpo SMS is Paving the Future of Messaging
Apple's iOS 18 reveal in September sent a ripple through the marketing world with the announcement of RCS messaging support. This could be a major turning point for SMS marketing, opening up new opportunities to deliver richer, on-brand experiences. Here's why eCommerce marketers should take note.
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