Artificial Intelligence (AI) in advertising is perceived as future tech-something we don't commonly see in action today. This is both true and not true. Creative AI is in regular use and has come a long way. But the possibilities for creative automation in the future are still widely unknown.
According to IBM, creativity may be the ultimate moonshot for artificial intelligence. At the same time, advanced AI algorithms and machine learning are revolutionizing everything from copywriting to image generation-tasks that fall squarely in the creativity camp. Cosmopolitan even used AI to generate a magazine cover with the following prompt: "wide-angle shot from below of a female astronaut with an athletic feminine body walking with swagger toward the camera on Mars in an infinite universe, synthwave digital art."
Additionally, automation has already been successfully integrated into platforms like AdCreative.ai to help businesses grow today. Let's deep-dive into predictions on the future of creative automation and creative intelligence.