In today's dynamic environment, an effective marketing strategy is key to achieving
success. As a Focus Garden brand, we have set ourselves the goal of creating
unique experiences for our customers. To make it happen we are basing on the
extensive use of Marketing Automation in our promotional activities, and it has
already brought us significant increase in key metrics. The most important result,
however, has been the creation of a strong brand that offers not only products, but
also unique experiences for its customers.